About the role

We are looking for a Product Manager (PM) to lead the development and evolution strategy for a new AI-powered digital entertainment initiative at Nanobit studio. The PM will sit at the intersection of Product, Engineering, Content, and Marketing, driving the product vision, roadmap, and execution to ensure a compelling user experience and global market success.

The Product Manager will translate market and audience insights into a cohesive product strategy, define and prioritize features, and collaborate cross-functionally to deliver a scalable, engaging platform that resonates with users worldwide.

Key responsibilities

Product Vision & Strategy

• Define and articulate the product vision, aligning with business goals and user needs.
• Develop and maintain a product roadmap that balances innovation, user engagement, and technical feasibility.
• Collaborate with Marketing to ensure product features align with positioning, storytelling, and go-to-market strategies.

Feature Development & Prioritization

• Identify and prioritize platform features (e.g., AI-driven content personalization, user interaction mechanics, monetization tools) based on user insights, market trends, and business objectives.
• Define product requirements and user stories, working closely with Engineering to ensure high-quality implementation.
• Drive the integration of AI capabilities to enhance content generation, personalization, and user experience.

User & Market Insights

• Partner with Marketing to incorporate audience insights (e.g., preferences, localization needs, engagement patterns) into product development.
• Analyze competitor platforms (e.g., features, user acquisition, monetization) to inform product differentiation.
• Establish feedback loops with users and Marketing to refine features and prioritize content needs.

Content & Platform Integration

• Work with Content teams to ensure the AI platform supports the creation, curation, and delivery of content that align with audience demands and market trends.
• Define technical requirements for a scalable content library to support launch and ongoing growth.
• Support pre-production testing of AI-generated content themes and formats to validate user engagement.

Monetization & Growth

• Collaborate with Marketing to experiment with monetization models (e.g., subscriptions, one-time purchases, hybrid models) and optimize pricing strategies.
• Define and track KPIs (e.g., CPI, ARPU, retention, LTV) to measure product success and inform iteration.
• Develop platform mechanics to drive community engagement, virality, and retention (e.g., sharing, reactions, fan participation).

Cross-Functional Collaboration

• Partner with Engineering to ensure technical feasibility and scalability of AI-driven features.
• Work with Marketing to align product features with go-to-market campaigns, creative testing, and CRM strategies.
• Collaborate with Content teams to prioritize and optimize content pipelines based on platform capabilities and user feedback. 
  

User experience and retention

• Design and iterate on user journeys to maximize engagement
• Implement engagement features like polls, votes, or streaks to boost retention and community interaction.
• Work with Marketing to integrate CRM tools 

Experience and skills

• 5+ years of experience in Product Management, ideally in digital entertainment, gaming, or consumer apps.
• Proven track record of defining and launching consumer-facing products with a focus on user experience and growth.
• Experience with AI-driven platforms or content generation tools is a strong plus.
• Data-driven mindset with expertise in analyzing KPIs like CPI, ARPU, retention, and LTV.
• Strong understanding of user behavior, market trends, and cultural relevance in entertainment.
• Excellent collaboration and communication skills to work with Engineering, Marketing, and Content teams.
• International experience across markets (e.g., US, Europe, Asia, Latin America) is highly desirable.
• Comfortable working in a fast-paced, innovative environment with a focus on iteration and experimentation.
  
  What we offer

• Professional development – As the gaming industry is constantly evolving and growing, we can promise you will, too! To make sure you and your team are up to date with the latest trends, we allocate a team budget for education.
• Financial benefits – On top of a competitive salary, we offer additional financial benefits based on annual success, such as a Christmas bonus, Easter bonus, summer bonus, 13th salary, as well as referral bonuses and covered transportation expenses.
• Work-life balance – We are deeply dedicated to our work, but also understand the importance of switching off and recharging. Based on that, we offer flexible working hours and a hybrid work model. Each one of our teammates enjoys an hour-long lunch break and 24 days of annual leave.
• Well-being – Your well-being is our priority. We sponsor your monthly Multisport membership and offer you a free annual health check-up, healthy (and not so healthy) snacks, free lunch each day when working from the office and occasional discounts on various services and products.
• Family benefits – Parents, you are included too! We got your back with kindergarten compensation and soon-to-be parents can look forward to a baby bonus!
• Opportunity to shape a new AI-powered category inside a global gaming & entertainment group.
• High autonomy and ownership
• International scope with exposure to multiple markets.
• A culture of creativity, speed, and experimentation.
• Work with a top notch team of AI enthusiasts on a category redefining entertainment offering.

Who we are?

Nanobit is an award-winning game development studio based in Zagreb with a worldwide reach of millions of players. Founded in 2008 by two young entrepreneurs, Nanobit has since grown to mark its 17-year journey with stunning achievements. Our team of over 100 highly-skilled individuals are of diverse backgrounds: art, mathematics, writing, programming and engineering – all driven by one mission: To put extra into ordinary.